Thousands of financial transactions of all sorts are executed every day
	Transactions are mostly electronic and therefore more prone to fraud and crime
	Difficult to link criminal organizations and assets to illegal activities
	Large amounts of hidden relationships between accounts, individuals and organizations
	Huge amounts of data that are stored in disparate databases and systems
	No comprehensive picture of each entity across the different Financial Services
	Lack of connectivity between information sources
	Usually there is not one definite entity ID
	Fraud is frequently executed by networks that are difficult to identify
	Fraud and crime are dynamic and constantly updated - patterns are difficult to identify
	Fraud is often assisted by internal entities

Experts agree that money laundering poses a serious, growing threat. A recent report by TowerGroup labels money laundering as "one of the world's largest businesses" and notes that roughly $1 trillion is laundered annually; about half of which passes through the United States. The report says the problem will grow especially in Europe and Latin America in the years ahead. Meanwhile, law enforcement officials have established that criminals are actively targeting institutions that have weak or ineffective money laundering countermeasures.

"Criminals are becoming increasingly sophisticated in their money laundering tactics and use of advanced technology, making money laundering progressively more difficult to detect. In addition, as Web-based payment products and services expand, the opportunity for new and creative money laundering activities will continue to increase," said Breffni McGuire from TowerGroup. "Neural network solutions, especially those incorporating rules-based engines, offer financial institutions a very powerful tool to understand customer behavior and differentiate between legitimate and potentially criminal activity."

For institutions to remain compliant, they need to possess a flexible monitoring system to identify unusual activity in a timely manner, enable compliance with local money laundering laws, and facilitate reporting to the appropriate agencies. The need for money laundering detection and report requires the banking industry to select an appropriate tool, both for the money laundering need as well as for the detection of fraudulent activity and theft for the bank resources.

View Links provides a comprehensive solution for money laundering and fraud detection, prevention and investigation management for the Financial Services Industry. View Links provides an integrated tool for internal and external invasion, as required for money laundering and detection of fraudulent activity and theft. Furthermore the View Links solution ensures compliance, increased efficiency, mitigated operational risk, and protection from regulatory intervention.

	Automated Fraud and money-laundering detection
	Enterprise identity management
	Difficulties in identifying entity ID (different databases as a result of M&As, multi-national activity etc.)
	Understanding the thousands of financial transactions and related data
	Communicating complex money laundering schemes
	Linking criminal organizations and assets to illegal activities
	Revealing direct and hidden relationships between accounts, individuals and organizations
	Detecting unusual activities based on cash, equity and bond transactions
	Identification of Money-laundering networks
	Analysis of vast amounts of data
	Enhanced Data mining
	Access to both internal and external sources of information
	Facilitates the analysis of high-volume data streams
	Detecting suspicious scenarios and patterns without necessitating a proprietary data warehouse to store data

The View Links solution identifies fraudulent and suspicious transactions and entities at the underwriting stage in order to minimize losses from fraudulent activities. By preventing these cases before they cause losses to the Enterprise, View Links generates revenues by making the Enterprise more knowledgeable and able to give better service and support for non-fraudulent entities and transactions.

View Links provides support for the fraud and money-laundering investigator and provides methodologies for fraud investigation and analysis. It analyzes all relevant data items (both internal and external) according to the company's rules, as predefined in the Rule Base engine. After analyzing all relevant data, View Links assigns scores to each entity in order to discover similarities, patterns, networks and groups and then automatically presents a visualization Map of the Information. This enables the Enterprise to handle suspicious and potentially fraudulent transactions at the primary stage, and at the same time, to give better service to non-fraudulent claims.

The View Links solution focuses on fraud and prevention and on identifying fraudulent and suspicious cases before they cause huge losses to the Enterprise. This enables Financial Services Companies to reject suspicious entities and transactions and avoid potential misleading claims. Furthermore it enables Financial Services Companies to release claim payments for non-fraudulent customers. View Links serves as a tool to preserve good customers and provide the highest level of service and support for these customers.

View Links provides knowledge-based, and decision-support tools for both fraud detection and fraud prevention in order to minimize Enterprise losses and maximize revenues. By minimizing losses from fraudulent transactions and maximizing revenues from satisfied customers, View Links enables a Return on Investment for Financial Services Companies.